Application of blockchain in advertising Click
blockchain technology is widely used. Under the integration of new technologies, the main application scenarios of blockchain include finance and insurance, intelligent manufacturing, intelligent environmental protection, energy and power, health care, ecation, culture and innovation, smart city, social welfare, agriculture and many other fields
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blockchain + finance
blockchain can help financial institutions solve problems such as trust and data sharing
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blockchain + right art
Tianhe Guoyun's blockchain right system
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3. Blockchain + government
in statistics, voting, budget management and other aspects, blockchain can rece costs, improve efficiency, and increase transparency, so as to prevent the risk of failure of centralized system
4. Blockchain + insurance
fraud identification and risk prevention: by placing insurance claims under an unchangeable general ledger, blockchain helps to eliminate the common sources of fraud in the insurance instry
property insurance and accidental injury insurance: policies and shared ledgers recorded in the form of smart contracts can improve the efficiency of property insurance and accidental injury insurance
Health Insurance: blockchain technology enables medical records to be encrypted and shared among health service providers, thus improving the interoperability of the health insurance ecosystem
Reinsurance: the information security of reinsurance contracts on the blockchain platform can be ensured through the form of smart contracts, which can rece the amount of information and simplify the payment process between insurers and reinsurers
financial field
blockchain has great potential application value in international exchange, letter of credit, equity registration, stock exchange and other financial fields. The application of blockchain technology in the financial instry can save the third-party intermediary link and realize the point-to-point direct docking, so as to greatly rece the cost and quickly complete the transaction payment
in the field of Internet of things and logistics, blockchain can also be naturally combined in the field of Internet of things and logistics. Through blockchain, we can rece logistics costs, trace the proction and delivery process of goods, and improve the efficiency of supply chain management. This field is considered as a promising application direction of blockchain
in the field of public service
blockchain is closely related to people's proction and life in the fields of public management, energy, transportation, etc., but the centralization of these fields also brings some problems, which can be transformed by blockchain. The decentralized and fully distributed DNS service provided by the blockchain can realize domain name query and resolution through the point-to-point data transmission service between nodes in the network. It can be used to ensure that the operating system and firmware of an important infrastructure have not been tampered with. It can monitor the status and integrity of the software and detect bad tampering, And ensure that the data transmitted by the system using the Internet of things technology has not been tampered with
in the field of digital right
through blockchain technology, works can be authenticated to prove the existence of text, video, audio and other works and ensure the authenticity and uniqueness of ownership. After the works are confirmed on the blockchain, the subsequent transactions will be recorded in real time to realize the full life cycle management of digital rights, and can also be used as a technical guarantee in judicial evidence collection
in the field of insurance
in terms of insurance claims, insurance institutions are responsible for fund collection, investment and claims settlement, and often have higher management and operation costs. Through the application of smart contract, there is no need for the applicant to apply or the insurance company to approve. As long as the claim conditions are triggered, the automatic claim settlement of the policy can be realized
public welfare
the data stored on the blockchain is highly reliable and tamperable, which is naturally suitable for social public welfare scenarios. The relevant information in the public welfare process, such as donation project, collection details, fund flow, recipient feedback, etc., can be stored on the blockchain, and can be made transparent and public, which is convenient for social supervision
The most important reason why blockchain is questioned is that there is no practical application scenario, and ordinary people can't see the possible value. In the eyes of these experts, where are the most likely application scenarios of blockchain
Shuai Chu, the founder of quantum chain, said: at present, the evolution of the whole blockchain technology is still at an early stage, just like the Internet era 20 years ago. At that time, we could not imagine that there would be applications like Uber on the Internet. The development of technology would give you more diversity. The possibility is the future According to the technical characteristics of blockchain, Zeng Ming, Dean of Hupan University, gave several possible answers:1. The most important advantage of blockchain is transparent, unchangeable and distributed ledger. Some areas have never been covered by the Internet, such as acceptance bills
2. Another big advantage of blockchain is that from the perspective of smart contract, it is possible to form more efficient network collaboration at the point-to-point level. Like crowdfunding
3. In the field of innovation, blockchain will definitely be closely combined with the development of Internet of things, artificial intelligence and other fields, including cloud computing, edge computing and so on
Wal Mart is looking at the potential of blockchain and hopes to use blockchain technology to help it trace food. China has the world's largest pork market, and its pork imports rose 76% in February, according to the Wall Street Journal. Wal Mart intends to cooperate with pork suppliers in China first. If it succeeds in pork procts, it will expand to other procts
most of the previous applications of blockchain were in the field of financial services, and this application in food supply will be an eye-catching case. Wal Mart is very concerned about the traceability of food and thinks that the tracking and records of China's food supply chain are not perfect. Gopinath said that traceability is the key. From slaughterhouse carcasses to packaged finished procts, if bar codes are pasted on every step and all handover work is recorded, the traceability of procts will be greatly improved, and consumers certainly want their food to be safe
this and European crowdfunding, the crowdfunding platform, make the perfect combination of digital currency and real assets by using blockchain technology, and make users' investment more secure.