How to sell the failed diamond

1. The first is that for diamonds, the purchase of diamonds is a luxury + venture capital for any consumer. Therefore, the first thing that diamond salesmen contact with consumers is to let consumers trust you and eliminate the distrust factors. This is a key step for your sales success. In order to make consumers fully trust you, you need enough capital to be worthy of consumers' trust. Therefore, the first thing for diamond sales is that these diamond salesmen should have extensive knowledge, not only the professional knowledge of diamonds, but also the knowledge related to diamonds and extensive social knowledge. Not every diamond salesman has to be a diamond expert, or a professional diamond grader or appraiser, and he doesn't have to reach the level of a living textbook of goods. However, every diamond salesman must have a basic knowledge of diamonds and know the company's goods and characteristics at his fingertips. Because the customers we are facing may have a certain understanding of diamonds (these understanding may be correct or incorrect). Before entering jewelry, the customers have specially read relevant materials, or obtained some information from friends or colleagues, or had personal experience of consuming diamonds before, which requires the sales staff to be able to provide suitable procts for selection, Act as a good consultant for customers and provide help. Because you are engaged in diamond sales, in the eyes of customers, you should be a diamond expert. You should answer and explain all kinds of questions raised by customers with confidence and basis. Your confidence is the basic premise to win customers' trust, and it will also win customers' confidence in your goods. On the contrary, if you don't have a full understanding of diamonds, you will be lack of confidence or unable to answer the questions raised by customers. Customers will lose confidence in you and the goods. Customers themselves have a sense of vigilance towards businesses. Your performance will make customers lose their sense of security and eventually lead to the failure of sales. Therefore, a successful diamond salesman should first have confidence, which is more exactly a kind of self-confidence. This self-confidence comes from his knowledge and ability, from his understanding of goods, and also from the company's honest operation and good corporate image. When you have mastered the relevant knowledge of diamonds, you will have confidence and become an expert of consumer consumption unconsciously. But don't neglect consumers because of this. The work of selling diamonds is not finished yet. In order to successfully sell diamonds, you should not only have relevant knowledge, but also be able to use sales skills to convey your knowledge to consumers, So as to promote consumption. When you successfully break the consumer's wariness of you, and the consumer is willing to talk to you, you should let the consumer understand and agree with the value of this diamond proct you want to sell to him. Customers often ask "why diamonds are so expensive", which may not be a problem for our sales staff, but customers may not understand. This requires our sales staff to explain patiently to customers, starting from the difficulty of diamond mining to processing, so that customers can understand the rarity, value and rarity of diamonds, and let customers feel that it is really worthwhile to buy diamonds from your explanation. Then, with the help of 4C cards and other auxiliary supplies at the counter, we can explain the color, clarity, Turner and carat weight of diamonds to customers in an orderly way. The price of each diamond depends on these four aspects. Of course, it is not advocated that every customer should be trained as a diamond expert, but that it is a way to communicate with customers and gain their trust. In the following communication, the sales staff will try to find out the purpose of customers' purchase of diamond jewelry, aesthetic preferences, general budget and other information, so as to make more targeted recommendations. It is not advisable to ask the customer directly, but we can draw a general conclusion on these questions according to the customer's language and expression. The second is that all front-line jewelry sales personnel must be familiar with the above-mentioned jewelry instry and proct knowledge. In order to fully understand the characteristics of goods. Only when you have a good understanding of the jewelry you sell, can you have enough confidence to use this knowledge to impress customers. As a successful salesman, you must be familiar with the inventory in the store. Only in this way can you provide goods to the customers quickly without waiting for them for a long time and make them have confidence in you. It is worth mentioning that when explaining the advantages of goods to the salesperson, we should: first, use the characteristics to explain the value. It is necessary to realize that some characteristics of jewelry are exactly the value sought by customers. We should not just explain the characteristics of jewelry mechanically, but develop these characteristics into useful benefits and advantages for customers, and pass them on to customers in a reliable and orderly way. Second, emphasize value on quality. The method of explanation depends on the specific jewelry and the specific customer. Thirdly, it emphasizes that jewelry represents emotion. It can touch customers' emotional needs and stimulate a variety of motivations. At this time, salesmen need to judge according to consumers' speech and behavior, and then provide targeted services. The common motivations are: seeking truth, seeking novelty, seeking change, seeking convenience, seeking profit, seeking interest, seeking excellence, seeking more, seeking beauty, seeking difference, curiosity, patronage, reserve, preference, seeking service, etc Custom, competition, imitation, conformity, prestige, show off, superclass, self perfection and so on.

2. Keep your diamond value
only gold can keep value
it can be sold, but the price is much cheaper
just bring your diamond identification certificate to sell

3. If it is not a brand, it should be between 30% and 50% of the market price. The brand is between 50% and 80%. G1750 represents you. It's 18 karat gold. Generally, 18 karat gold merchants don't recycle it. 107 is the mass unit of diamond. The international classification of diamonds is: A, B, C, D, etc. or VVS, vs, etc. if your diamonds do not have such classification and identification certificate. Then the price is not ideal!

4.

The certificate of diamond is very important for recycling. Basically, recycling companies will be reminded to bring a certificate when they sell diamonds. Some companies will not recycle diamonds without a certificate. It depends on the specific requirements of the company and the counter brand stores. Generally, there is no direct recycling service

now there are many places for diamond recycling, such as some jewelry processing shops, large luxury recycling companies or pawnbrokers. Large recycling companies have their own regular stores. There is a process of appraisal for diamond recycling, which needs professional appraisers to complete. That's why big recycling companies are more reasonable than small stores. When recycling diamonds, remember to bring the purchase certificate, original packaging, certificate, etc.

6. You can contact the manufacturer and then the buyer

7. You need to know what is included in the price when you buy this stone: the original value of the diamond + shop rent + brand advertising fee + water and electricity fee + employee commission + profit
when you sell it, I'm sorry, only the first item above can be cashed back to you
if the recycler doesn't make money, it's estimated to be 1 / 3 of the selling price. If recyclers make money, it is estimated that there will be one fifth left
back to the quality of the stone, the color less than m has touched the bottom line of the national standard color classification, which means the worst color. Cleanliness VS1 means it's very clean. There are lots of clean diamonds in the world. There is only one ex in the three cutting evaluations, which is about 10% cheaper than those with all three ex. So it's good to have a four digit selling price. As a jeweler, I won't accept it, because this quality can't be sold.

8. First of all, if you can't tell whether it's true or not, go to the pawnshop and ask. If there is no pawnshop in the local area, you have to go to the capital cities of each prefecture. If the pawnshop has a certain value, I suggest you be firm. Can you provide the size, size, shape or total weight of your diamond, and see if it's necessary to do such a thing, What color is the ring, and other details, with these questions, it's good to answer your questions
if you are in a metropolis, many private gold shops will make acquisitions, but the owners are dishonest. Even if they are true, they will tell you that they are fake, because some of the owners are just hammers, and they are not likely to accept them. Especially the diamond, go to the pawnbroking place to estimate whether the price is valuable~

9. The value of a diamond can't be evaluated only by its weight. In addition to its weight, there are also four aspects: color, cutting and clarity. It's just that the value of 51 points may be between 4000 and 15000, and the jewelry will be recycled to you for 4000. According to experience, the value may be around 10000. If you want to be sure again, you'd better make a certificate and see the grade of the other three aspects