Betta platform mining

4.

With the development of the network, the live broadcast platform is also rising rapidly on the Internet. In order to seek profits, many platform anchors have launched fans to brush the lottery for the anchor in the live broadcast room, and they have made the slogan that the more gifts they brush, the greater the chance of winning the lottery, and the prize is as high as 50000 yuan. Under these catchy slogans, many fans brush gifts for the anchor one after another, Some fans even spent hundreds of thousands of yuan on this, and many netizens questioned that this kind of behavior of the live broadcast platform has formed online gambling

for the fans of the live broadcast room, Xiaobian also reminds us that we should choose the anchor of sanguanzheng when watching the live broadcast. We must not participate in the illegal activities of the live broadcast room, and actively report to the relevant departments. As long as we boycott together, we can make these inferior anchors have no living space

5. Informal platform, it is easy to malicious dection

6. How much money do you mean net profit. Many platforms are burning money, because they have billions of financing. Douyu has only made profits this year. It is estimated that it will be tens of millions or one or two billion at most. We can't rule out the possibility of loss. They have financing and live broadcasting support. As long as they can hold on for a few more years and dominate the live broadcasting instry, and they are listed on the stock market, their future is limitless. As long as they do a good job in fighting fish

7. < blockquote >

the cumulative revenue of tiger tooth fighting fish exceeded 20 billion. In fact, the main reason is to rely on the fans to brush money. And a lot of rich people like to come to these platforms, the purpose is to compare. When others say something nice, they are happy to pay. So as fans, we must be rational about these anchors, because our money is not windblown

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today's live broadcasting instry is very good, with many live broadcasting platforms. The revenue of each platform is very high, which makes many people wonder what these platforms rely on for revenue. In fact, these platforms are live broadcast by anchors. Every anchor will have his own fans. When fans want to reward you, they will give you some money. The more fans you have, the higher your income will be. So the money of the platform is basically paid by fans. Some fans can reward tens of millions, because they are very rich, and they are willing to spend on this platform

so as fans, we must be rational when we brush money, and never add some burden to ourselves

8. Betta live broadcast is an instry activist. Different from tiger teeth, Betta is invested by Sequoia, a venture capitalist. There is no direct financial supporter behind it. According to the speed of the game live instry, if it wants to carry out the next round of financing, the scale will not be small. However, it must be noted that VC investment focuses on return. In the case that the profit model is not clear and the investment is huge, which fund should be taken into consideration. The time cost of investment in Betta ecation will be very critical
let's take a look at the capital situation of Betta. According to the public information, Betta has received two rounds of Sequoia investment of 20 million RMB and 20 million US dollars, which is less than 145 million RMB. Together with the estimated 30 million running water in the instry last year, the total disposable capital of Betta is 175 million
however, in 2014, the expenditure of Betta was also very high. According to the instry's estimation, the monthly cost of Betta is 15 million yuan only for bandwidth, while in 2014, it will not be less than 80 million yuan. In addition, the instry estimates that the monthly expenditure of Betta in 2014 is about 2 million yuan for the marketing activities such as signing the contract with the team, and the total expenditure of the two items is at least 100 million yuan
at the beginning of the year, the anchorperson of "fighting fish" 6 spent 60 million yuan. According to the instry rules, 50% in advance will be paid to the anchorperson, that is 30 million yuan. In this way, the remaining cash of Betta will be 40-50 million yuan, which is not included in labor and management, office costs and other expenses
based on the cost of bandwidth of 15 million yuan per month and the combined cost of other activities and Management Office of 5 million yuan per month, the cash flow of Betta is only enough to support 2-3 months. That is to say, if Betta can not find other capital support within 2-3 months, it may become the first downed live game platform in 2015. However, e to the aggressive competitive strategy of Betta, it is still a big question mark whether the style of zihuaye's money heartless can make VC follow up in the short term

the profit model of live game broadcasting can be roughly divided into three parts: virtual props, advertising and game distribution, and each family has its own difference in revenue performance. YY's tiger teeth live broadcast transplants the income mode of entertainment anchor. Because of its platform characteristics, there are many and stable users. It can obtain stable income through the sharing mode of fans giving gifts, and it can realize the synchronous growth of income by relying on the growth of users. Other platforms, such as Betta, mainly cooperate with pager to divert users and generate value. The sustainability and market expectation of the profit model of absorbing traffic through the anchor and then changing the revenue through the traffic to pager still need to be seen

in addition, advertising has become the next profit target of the live game platform. But compared with the video instry, advertising is not a good medicine to save the live game. The market scale of the video instry is far larger than that of the game live broadcast, but it is still struggling on the margin of profit. It is a long way to go for the game live broadcast to make profit through advertising. Moreover, because the insertion of ads will seriously affect the live experience, no platform has dared to try. The instry expects that within two years, there will be no platform that will insert ads for short-term benefits.

9. It should be tiger teeth, the anchor is tiger teeth, not only make money, high popularity, but you have to be strong

10. What's the point of fighting fish?