WeChat official account for mining and making money
1, open traffic master. Br />2, official account access procts (Sales).
3. Receiving orders (sending others' advertisements to help others promote).
when the number of users official account is 5000, you can then open the traffic master and get the advertising revenue
process is hard. If you have only one person
and now WeChat has sealed many official account numbers, it's hard to do it now. Br />
can not continue to ask
can also be concerned about the official account of my public number. The sound of sailing is that movies can learn together and play.
2. Games. On the traditional PC Internet, the revenue data of Games directly created some NASDAQ listed companies; Even if it is not listed, there are a lot of people who make a lot of money. On the mobile Internet, the revenue of Appstore exceeded $4 billion in 2012, of which games accounted for $3 billion. From this point of view, how can wechat players give up the game? The game on wechat can be displayed in the form of HTML5. The author has tried one before, and the experience in WiFi environment is good
3. VIP service charges VIP users by providing high-quality differentiated services. Such as love and marriage, professional knowledge push or question and answer, and so on
the profit threshold of forward charging is high, which is very difficult for ordinary grassroots. However, if it is done by enterprises, the number of wechat users has great potential
when it comes to backward charging, let's first tell you a piece of good news and a piece of bad news. The good news is that the daily advertising revenue of cloud technology is 10000 yuan, and the current revenue is close to 200000 yuan. The bad news is that wechat officials have sealed a lot of wechat ads these days. It is roughly estimated that there are at least 3 million blocked account users, including hundreds of thousands of fans. It can be seen that wechat advertising is now in a situation of ice and fire
1. In order to receive orders, almost every group discussing wechat has some people from the advertising alliance who are sending out orders to let you directly push the ads out in the way of rich media; This kind of risk is very big. Maybe this is your last push message
2. Brand advertising, like cloud technology, contacts advertisers directly. At the end of the article, a picture and a link are attached; This kind of need has a certain brand influence and fans, general grassroots can't play
3. Indirect advertising, instead of placing ads directly in the official editing background of wechat, takes users to a third party's page and places ads on this page. For example, pipi wechat officially provides advertising function; At this time, wechat is equivalent to a browser. All the advertisements that can be done on WAP pages can be tried, but there are also some disadvantages. First, there is a certain user loss when jumping. Second, improper advertisements will seriously affect the user experience. Third, there are risks in the official policies of wechat
4. Implant advertising, which is based on the rich media content, such as mentioning the names of some brands and advertising words in articles and pictures; This kind of fans need you to have enough fans to scale, and it's better to add users' high recognition to you, so as to attract advertisers
5. Soft text, there are always many companies that need to do PR, such as technology wechat, which can do good publicity for some start-ups and apps
suggestions: 1. Don't violate the high-voltage line of wechat official policy, be careful, or one mistake will be everlasting hatred
2. Try to combine the characteristics of your wechat content and user attributes, carry out precision marketing, and integrate advertising into the content, so that it doesn't look like an advertisement at all, and even the advertising content itself is a kind of service that users need
profit models vary and vary. Your core is to do a good job in the proct first, truly impress the users, and then quietly integrate the profit into the proct. Do not harass users, malicious guidance, or even phishing fraud, this is killing the goose to get the egg!
official account may not be profitable, but there are many ways to make good money in official account. If there is traffic, users can cash in through advertising, through traffic flow and through electricity providers. p>
take a fashion company as an example, because the proction of clothing is very common. After opening the public number, first, the basic functions of the enterprise's introction and micro shopping mall should be done first, but we must choose a platform for the function of the official account card and membership card, so as to avoid the two operations too much trouble. P>
when the official account is set up, it can absorb powder according to the proct orientation, such as the fashion of the company's main literary and artistic fans. It can send some articles on how to wear the literary and artistic fan, and absorb the powder as a guide. Don't question your professional level. It's hard for a business whose professional level is not higher than that of consumers to make a good proct
to attract fans in this way, on the one hand, it is enterprise propaganda, on the other hand, it is also preparation for transformation, which needs enough fans. For example, there are many such themes, such as "who says that we can't continue to be literary and artistic in winter?" There is no end to this kind of subject matter
when the powder absorption reaches a certain level, you can start to write about your procts and bring in articles. During holidays and seasons, you can share some cards and coupons with fans to promote purchase. After a certain amount of purchase, you can start issuing membership cards, providing some regular matching recommendation, shopping discount and other services. To facilitate effective retention
to make some changes in the original way, the original we media platform can do better and serve as a marketing channel
< UL > this reply was originally written by the eight cities public platform, please indicate the source for reprint